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Where’s Wally? comes to Birmingham!

Where s Wally square

In answer to demand, we are bringing our highly popular Where’s Wally? fun run to Cannon Hill Park, Birmingham on Saturday 4 October 2014.  

Walk, jog or run 5 or 10km and help struggling children read and write. 

Registration includes an official Where’s Wally? costume.

All are welcome, including children aged eight and over (who must be accompanied by an adult). The run will begin at 11.00 with registration and costume collection from 10.00.




Read our training advice to help you prepare, and information on getting sponsorship. Raising £100 means you will help the National Literacy Trust to continue our important work with children like Mia...

Mia's story

Mia - the first reader in her familyEight-year-old Mia lives on a tough estate. Her parents can’t read or write so no-one has ever read her a bedtime story. There are no books at home, no bedtime stories and no trips to the library. Mia’s brothers left school with poor literacy and have been unable to get jobs. Recently her eldest brother has been in prison.

But Mia has become the first reader in her family. The National Literacy Trust has worked with her school, holding fun storytelling events and giving books of her own to keep for the first time. We have taken her on a visit to the library and she has become the proud owner of a library card. We will continue to support Mia and work with her secondary school to make sure she has the skills she needs to get a job.

By taking part in the run you can help us work in the poorest communities and give thousands of children like Mia new opportunities. Watch the video of Mia's story.

Can't make it to London?

Put on your own Where's Wally? fun run, wherever you are!

Sally Gunnell, OBE

“As a mother of three I believe the most important thing a family can do is spend time together. Sharing books and exercising together are both great ways to do this, and that is why I am supporting the National Literacy Trust’s Where’s Wally? fun run."

Where's Wally? TM & © Classic Media Distribution Limited. All rights reserved. Supported by Walker Books, publishers of Where’s Wally?


The National Literacy Trust is a registered charity no. 1116260 and a company limited by guarantee no. 5836486 registered in England and Wales and a registered charity in Scotland no. SC042944.
Registered address: 68 South Lambeth Road, London SW8 1RL.