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Reader development is a pro-active approach to promoting
reading which focuses on the needs of the individual reader
and offers support and choice. When used effectively, reader
development techniques have enormous potential for encouraging
adults to explore the reading experience, adding real pleasure
and purpose to the business of acquiring skills.
To be effective, reader development must:
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- convey passion about books
- motivate and engage a group or an individual who
may have little or no history of reading
- make people feel comfortable and at ease with the
idea of reading
- demonstrate that reading can embrace everything
from text messaging to the classics, depending upon
individual taste and ability
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Reader development tends to be:
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- a shared activity
- inclusive
- a very powerful tool for changing attitudes to
reading
- a way of developing a sense of ownership and self-learning
- a focus on individual tastes and preferences
- sufficiently motivational to inspire people to
do things for the first time
- a way of creating enthusiasts able to act as advocates
for reading
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Events and activities for emergent readers might include
targeted Readers Days, "taster" tours of the library
or, if you are running a reading group for emergent readers,
visits based on what the students are reading. Discuss your
plans with Skills for Life partners to maximise opportunities
to link with the curriculum.
Be alert to opportunities to link your activities for emergent readers to other national reading promotions, such as the Six Book Challenge, BBC RaW, World Book Day or the 2008 National Year of Reading.
In 2006, Hull Libraries ran a special Six-book challenge for adults which was then taken up by library services across Yorkshire. It has now been launched as a national Six Book Challenge by The Reading Agency as part of The Vital Link programme.
Read about Hull Libraries six-book challenge
Several reader development opportunities have arisen through
the BBC RaW campaign - see RaW and libraries ideas
bank for examples and contact details and www. bbc.co.uk/raw/
for downloadable resources from the BBC RaW team.
It is important to evaluate the reader development work you
do with emergent readers. Evidence of the impact of this work
on learners will help you bid for funding to extend it further
or, in the worst case, may help you defend it if it is under
threat. Library managers, elected members and Skills for Life
partners are all more likely to support reading for pleasure
with emergent readers if they can be shown hard evidence that
it improves learners' reading skills, encourages them to read
more and develops their confidence and self-esteem.
The Vital Link has developed an evaluation
toolkit based on the methodology used for an impact research
project commissioned from Morris Hargreaves McIntyre in 2005.
This has been piloted by a small number of authorities and
is now available for use by library staff and Skills for Life
practitioners engaged in reading for pleasure activity with
learners and emergent readers. The Reading Agency is keen
for library authorities and their Skills for Life partners
to use the toolkit in order to test it further and add to
the evidence base. Please contact genevieve.clarke@readingagency.org.uk
if you are planning to use the toolkit in any way or if you
have any comments or queries about its use.
Some librarians have developed their own evaluation documents
to assess the value of reading for pleasure activities with
emergent readers. Click below to download Bradford's Book
Chat evaluation forms.
Course appraisal
(Word document)
Enrolment Form
(Word document)
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