RTG News
Disney offers refund after furore over Baby Einstein DVDs
3 Feb 2010
The move comes after a parents' group threatened to sue the company and critics are now demanding that a similar deal be offered in the UK.
When it was first released, the packaging of one Baby Einstein DVD, entitled Baby Wordsworth, designed for children as young as one year old, advised parents that it could “foster the development of your toddler’s speech and language skills”.
Many academics took the opposite view. One study, published by The Journal of Paediatrics and conducted by researchers at the University of Washington, concluded that for every hour per day spent watching baby DVDs, infants understood on average six to eight fewer words than children who did not watch television.
(The Times, 27 October 2009)
