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Spotlight launches

4 May 2009

Children's reading promotion Spotlight launches to highlight the very best that chidlren's publishing has to offer

This month, the Reading Agency is launching Spotlight, a major new children’s reading promotion, in collaboration with Children’s Reading Partners, the library/publishing consortium. Spotlight will draw on the expertise of children’s librarians to highlight the very best that children’s publishing has to offer.

Ten times a year, six titles selected by specialist children’s librarians from across the UK will be promoted through public libraries, and school library services. Spotlight aims to introduce children to the best new writing and expand their reading horizons, help parents make informed reading choices for their children, and enhance libraries’ promotion of current children’s literature. The Spotlight list will also provide inspiration for further promotion of library book stock and publisher lists, including other books written by the featured authors, and ‘if you liked this, you’ll like these’ themed displays.

Spotlight will be implemented in two phases. From May to September, libraries signing up to Spotlight can get a free starter pack containing posters and headers to accompany library displays. They can also download ideas for the supplementary promotion of author back lists and feedback on the development of the project.Once Phase One feedback has been reviewed, more materials will be available from September 2009. Libraries will be able to buy extra Spotlight promotional materials and get free access to reader development resources to support linked reading group activities. Some Spotlight authors will be available for library events.

For more information about Spotlight please contact: naomi.danquah@readingagency.org.uk

Tags: Reading Connects

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