Literacy news

Walker Books reaches £30,000 fundraising target for the National Literacy Trust

4 Jan 2011

Children’s independent publisher Walker Books and the National Literacy Trust are delighted to announce that Walker Books has raised £30,000 for the charity’s work to support the literacy of children and adults across the UK.

This year Walker Books decided to mark its 30^th anniversary as a "year of giving". The company wanted to give back to the community and the National Literacy Trust’s mission to transform lives through literacy was an ideal fit as it sits at the very heart of Walker Books. The two organisations have been working together for many years with the shared goals of putting books into the hands of all children, but particularly those who may not have otherwise discovered the joys of reading.

The most successful fundraising activity of the Walker Books campaign was the Where’s Wally? run around Greenwich Park in London in summer 2010. The event was officially known as the Superheroes Dash but Walker Books requested that Wally, of Where’s Wally fame, be classed as a superhero. In all there were 25 people dressed up as Wally - and two dogs - and the event raised over £7,000. 

In October, a charity book sale was held at the global headquarters of Barclays in Canary Wharf. The event was a huge success with £3,810 raised on the day.  With additional donations of £3,750 from Barclays community team, the grand total was a hugely impressive £7,560.

Read the full media release here.

Tags: Fundraising and support, Social inclusion, Volunteering & community

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