Share tales over tea to raise money for literacy
6 Jul 2016
The National Literacy Trust and Boots Opticians are calling on book lovers and baking enthusiasts to help give disadvantaged children the literacy skills they need to succeed by holding a Tales and Teapots party.
The new fundraising initiative, developed by Boots Opticians colleagues, encourages friends, family and colleagues to come together and share books they’ve enjoyed over tea and cake, while raising money to support the National Literacy Trust’s work in the UK.
Tea party hosts can register for a free party pack at www.literacytrust.org.uk/talesandteapots, which contains posters, invitations, balloons and decorations. Bunting, bookmarks and recipes can also be downloaded from the website.
The National Literacy Trust and Boots Opticians have been working together since May 2015. Their partnership highlights the links between eye health and literacy, and aims to improve the literacy outcomes of the UK’s most disadvantaged children.
Sara Hook, Corporate Partnerships Manager at the National Literacy Trust comments: “For many of us sitting down to enjoy a good book with a cup of tea is one of life’s simple pleasures, but for one child in seven in the UK there are no books of their own to read at home.
A Tales and Teapots party is the perfect chance to catch up with friends and share your favourite books, while helping the National Literacy Trust to spread a love of reading among children across the UK and give them a brighter future. We’re delighted to be working with our partner Boots Opticians on this exciting new initiative.”
Ben Fletcher, Manager Director at Boots Opticians comments: “We are very proud of the efforts of our colleagues in the Support Office who have brought this initiative to the market. We are delighted to be able to support the National Literacy Trust’s fundraising efforts, through the brilliantly simple concept of throwing a tea party to celebrate a love of reading. Our colleagues up and down the country are throwing Tales and Teapots parties and getting our customers involved too. It is gaining fantastic momentum and we are very excited to track the impact of this campaign through #TalesandTeapots”
The money raised at Tales and Teapots parties across the country will give children and young people books to keep and empower them with the literacy skills they need to improve their employability and reach their full potential.
Tales and Teapots has been developed by Boots Opticians, with the support of Kiddie Shopfitters, Red Consultancy and Firmingers Chartered Surveyors.
To sign up for a free party pack, visit www.literacytrust.org.uk/talesandteapots.