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Jim Sells

Programme Manager, Premier League Reading Stars

Families from our target audiences often feel that educational activities are not for them; yet sport, and in particular, football, has the power to inspire. Working directly with all 20 Premier League clubs, we gain the "permission" needed to take part in educational activities: our project is perceived as a football activity, which enables us to reach those who need it most.  

020 7820 6263
jim.sells@literacytrust.org.uk

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The National Literacy Trust is a registered charity no. 1116260 and a company limited by guarantee no. 5836486 registered in England and Wales and a registered charity in Scotland no. SC042944.
Registered address: 68 South Lambeth Road, London SW8 1RL.